Churches are using the DVD in a variety of ways, including:

• Giving them away to various groups within the parish, such as the RCIA and adult formation classes, or providing them to the entire parish.

• Providing them for sale. This is particularly effective if used in conjunction with a screening. Inevitably, people come out of the theater wanting to purchase DVDs to give away to their family and friends, or just to own so they can watch it again.